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The event allows converters to promote and highlight the advantages of self-adhesive labels as an effective marketing, promotional or identification tool.
January 19, 2023
By: Greg Hrinya
Editor
For 43 years now, the annual FINAT Label Competition has provided an opportunity for label printers to promote and highlight the advantages and uses of self-adhesive labels as an effective marketing, promotional or identification tool. Labels have evolved from a simple information carrier to an intelligent solution that does not only seamlessly deliver brand messages, but can also enhance the consumer’s product experience by added, interactive features. The industry has also seen a gradual shift from conventional to digital or hybrid printing. The search continues for what’s next. That is the question the jury members are asking themselves every year, and every time they are amazed to ascertain that label printing continues to evolve. FINAT expects this year to be no different. Small, medium-sized and even multinational companies are invited to take part in the competition with their newest designs. This year, FINAT has incorporated Group E: Digital into Group B: Printing Processes. In the same group, FINAT has also added a category: Hybrid Printing. For details and to register, click here. Entries are being accepted until February 16, 2023 with a maximum extension until February 23. Two companies that are seasoned contestants quote their participation and winning an award as follows: “To win a group award is something extra special, motivating for the entire team. We are more appreciated by our clients and peers,” states Bahadır Şıvgın, export manager, Çiftsan Label & Packaging, Turkey. “We are happy to be working in an industry segment and have clients that give us the liberty to produce many beautiful and challenging labels. Our success is also our clients’ success,” adds Johannes Michael Wareka, Group CEO Marzek Etiketten + Packaging GmbH, Austria.
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